nextpractice GmbHnextpractice GmbH's services and products are the result of a successful journey along the borderline between theory and practice. Up to the minute research findings unite with extensive consulting experience. The nextpractice team (around Prof. Dr. Kruse) has developed a series of interventional approaches and change management tools, which all serve one purpose: to increase each organisation’s problem solving capacity. Instead of offering prefabricated concepts, intelligent processes within organisations are stimulated. Existing company internal knowledge and competence are thus creatively unleashed.
White Tree is nextpractice’s network partner in the Netherlands, bringing two promising products onto the Dutch market, especially for marketing (branding!) and innovation issues: SIT Ltd.
SIT is short for Systematic Inventive Thinking, and is the name of both the SIT Israel company and the method they have developed. Corrinne Goenee was trained by the experienced facilitator/trainer and Managing Director of SIT Israel, Mr. Amnon Levav. White Tree offers SIT in the Netherlands via tailor-made sessions, which stay close to the original, pure, thinking technique, but may get combined with preliminary market research to be sensitised to opportunity areas, or with post-session concept development, to ensure a smooth entry of developed products into the market.
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